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New woodworking magazine
I'm in charge of conducting a market study for a new woodworking
magazine. In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. There would be "in-depth" tool reviews as well as many explicit pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. It's planned to have plenty of plans, projects and surprises. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Cyberben |
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wrote in message oups.com... I'm in charge of conducting a market study for a new woodworking magazine. In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. There would be "in-depth" tool reviews as well as many explicit pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. It's planned to have plenty of plans, projects and surprises. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Perhaps you can ask your question a little differently. I don't know about easy rider. I assume it is about motorcycles. And the Sports Illustrated annual issue is some anoriexic models wearing next to nothing. Which would distract us from viewing the machinery. I know car and motorcycle guys really like their iron. But woodworkers have a different relationship with their tools. The tools are used to make the projects. And we have two major tool catagories. The "tailed" kind. the ones that use electricy in some form. And the human powered kind. They use our hands to power them. If you want something that we can use, it has to be "shop smart". It has to have something that would actually be of value in a shop. Big splashy reviews of the lates router doesn't help me much. If you really want to do something different, feature different shops and their owners. Ask why did they organize their shops the way that they did? What was their thinking behind their bench design? And why did they pick that particular vise? And what shop jigs did they build? How do they do dust control and finishes? Etc. Real world stuff. It would be easy to find some great shops. And tell some great stories. Good practical advise and some real experiences. That would be appreciated. And mix the small commercial operations with home shops. We all can lust after a small commercial setup. |
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Cyberben wrote: I'm in charge of conducting a market study for a new
woodworking magazine. In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". Lots of "T&A"? The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. That sounds x-rated right there... adult magazine, kinda. There would be "in-depth" tool reviews as well as many explicit pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. It's planned to have plenty of plans, projects and surprises. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Yes. No. Tom |
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"Dhakala" wrote in message ups.com... wrote: wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? If I could lock the door. Workshop????? or the "library"? |
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Anyway, my question to you guys is would you wish a warm welcome to
this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? I think it could work, provided you have the proper marketing partners. Might I suggest that you try to put together a promotion with the manufacturers of Boeshield and with the Home Depot. That way, your potential readers could spend many happy hours with your magazine in their workshops, polishing their Ridgid tools. While I'm at it, let me suggest a name for your publication. I think you should call the magazine "Woodie." Lee -- To e-mail, replace "bucketofspam" with "dleegordon" |
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Cyberben wrote:I'm in charge of conducting a market study for a new
woodworking magazine. In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". So, lots of T&A? The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. AKA adult magazines.... There would be "in-depth" tool reviews as well as many explicit (Really?) pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. It's planned to have plenty of plans, projects and surprises. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Q#1-Maybe. Q#2-No. Tom |
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Lee Michaels wrote: wrote in message oups.com... I'm in charge of conducting a market study for a new woodworking magazine. In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. There would be "in-depth" tool reviews as well as many explicit pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. It's planned to have plenty of plans, projects and surprises. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Perhaps you can ask your question a little differently. I don't know about easy rider. I assume it is about motorcycles. And the Sports Illustrated annual issue is some anoriexic models wearing next to nothing. Which would distract us from viewing the machinery. I know car and motorcycle guys really like their iron. But woodworkers have a different relationship with their tools. The tools are used to make the projects. And we have two major tool catagories. The "tailed" kind. the ones that use electricy in some form. And the human powered kind. They use our hands to power them. If you want something that we can use, it has to be "shop smart". It has to have something that would actually be of value in a shop. Big splashy reviews of the lates router doesn't help me much. If you really want to do something different, feature different shops and their owners. Ask why did they organize their shops the way that they did? What was their thinking behind their bench design? And why did they pick that particular vise? And what shop jigs did they build? How do they do dust control and finishes? Etc. Real world stuff. It would be easy to find some great shops. And tell some great stories. Good practical advise and some real experiences. That would be appreciated. And mix the small commercial operations with home shops. We all can lust after a small commercial setup. Bzzztt!! Wrong answer, Lee! :-) The magazine owner wants to do a skin mag, so he can herd buxom bimbos around his office. I'll bet he's never seen a RAS and doesn't know what the acronym stands for. Either that, or this is a troll. |
#13
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I tried to play with words in my initial post but this new magazine is
intended to contain some soft porn material. The idea to exploit, as other have expressed already, would be to take the love for our machines and tools and add some naked babes along with them. The articles would still be serious but just presented in a different way. Advertizers would be the typical stereotypes for men; trucks & cars, beers, fishing gear, aftershaves, etc... For instance, a router test would be done but each router would be presented by babes with the tool brand name painted on their naked body. Things like that... Question yet to define, do they go for soft porn only (showing boobs and butts) or they go full blast with very explicit pictures (hairy mortises!). Someone's has to draw a line somewhere. I believe soft porn would be enough and babes will be easier to find and the magazine easier to sell... Wives would maybe tolerate it more if it's soft porn... Among the proposed woodworking projects, there's a special chair designed in such a way that you can use it to have sex in many different positions without getting tired. I've seen the prototype and this is really amazing... from behind, on top, over, 69, you name it, you can do it even if you're overweight. There are a lot of projects with sexual usages. For example, apparently there's a woman woodworker who makes wooden dildos. I've seen some in pictures and they're real pieces of art. Anyway, I don't know what to think about this and I still have to produce a serious market study and present serious answers... Oh gheeez, I wish I had refused this stupid contract... Thanks for any input from you guys... Cyberben wrote: Man, what a great idea! A totally untapped magazine market -- the Outlaw Woodworker. You could have pictures of nekkid tattooed chicks draped over stationary power tools and articles like "16 Gauge Nailers & Body Piercing for Fun and Profit!" or "How To Get A Good Buzz On While Running A Good Buzz Saw." The guys that thought this one up are clearly Woodworking Gods. No other way to say it. How could any woodworker not want to learn from such geniuses? I say Go For It. I personally can't wait to see what your magazine will look like. |
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wrote:
For instance, a router test would be done but each router would be presented by babes with the tool brand name painted on their naked body. Things like that... Question yet to define, do they go for soft porn only (showing boobs and butts) or they go full blast with very explicit pictures (hairy mortises!). Someone's has to draw a line somewhere. I believe soft porn would be enough and babes will be easier to find and the magazine easier to sell... Wives would maybe tolerate it more if it's soft porn... I'm hardly a prude but I can't see this selling at Woodcraft or the Borg. It sounds pretty sleazy to me. I personally wouldn't buy it but I get to see all the butts I can stand at work. Admittedly, most of them are in the 70-90 year range... -- Mortimer Schnerd, RN |
#15
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wrote:
snip It doesn't sound like anything I'd be interested in. It sounds like you want to put out a magazine but don't know much about WWg other than (mostly) guys do it. a magazine in search of an audience. Dave in Fairfax -- reply-to doesn't work use: daveldr at att dot net American Association of Woodturners http://www.woodturner.org Capital Area Woodturners http://www.capwoodturners.org/ PATINA http://www.patinatools.org |
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#17
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I've been asked only because I'm working in the publishing world and
happen to be a weekend woodworker who likes power tools a lot. My "client" as you say just did a simple math after flipping through an Easy Rider issue: woodworkers are mostly men, they love women and they love tools. He tought: "Why not put them all together and get more sex into the hobby?". So, it's not my idea at all. I didn't really know what to think and was willing to start testing the waters for him as he doesn't know much about ww - he's got the money and he's looking to make more like every business man on this planet. So, I don't give too much of a damn about the way he will "accept" my conclusions. The reason I find it hard now is based on your feedback, it will probably a much harder task to do than I had expected. I feel like a contractor who bid on a job and realized after he started it will twice more time and material to complete the job. Cyberben |
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wrote in message ups.com... I tried to play with words in my initial post but this new magazine is intended to contain some soft porn material. The idea to exploit, as other have expressed already, would be to take the love for our machines and tools and add some naked babes along with them. The articles would still be serious but just presented in a different way. Advertizers would be the typical stereotypes for men; trucks & cars, beers, fishing gear, aftershaves, etc... For instance, a router test would be done but each router would be presented by babes with the tool brand name painted on their naked body. Things like that... Question yet to define, do they go for soft porn only (showing boobs and butts) or they go full blast with very explicit pictures (hairy mortises!). Someone's has to draw a line somewhere. I believe soft porn would be enough and babes will be easier to find and the magazine easier to sell... Wives would maybe tolerate it more if it's soft porn... Among the proposed woodworking projects, there's a special chair designed in such a way that you can use it to have sex in many different positions without getting tired. I've seen the prototype and this is really amazing... from behind, on top, over, 69, you name it, you can do it even if you're overweight. There are a lot of projects with sexual usages. For example, apparently there's a woman woodworker who makes wooden dildos. I've seen some in pictures and they're real pieces of art. Anyway, I don't know what to think about this and I still have to produce a serious market study and present serious answers... Oh gheeez, I wish I had refused this stupid contract... Thanks for any input from you guys... If in fact that you are not a troll, this idea sucks big time. We live in a world where we are manipulated by scumbag publishers who do not address our needs. And then big publishers buy out quality publications (and everything else) and replace it with crap. And then you come along and propose more crap. We don't need more crap. We need something that improves our life somehow. When there is a million choices in porn and almost nothing in woodworking, you wanna go with the porn?? I think a little market research may be in order. I would be willing to bet that all those other mags that your client is looking at has a much yunger readership than us crusty old woodworker types. |
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wrote in message In a nutshell, the magazine owner would like to borrow the same style as the motorcycle magazine "Easy Riders". You mean lots of T & A? While I enjoy that sort of thing, I don't see that it adds any value to a picture of a router. It would not tempt me to buy or subscribe to a magazine. Thee have to be 1,000,000 web sites with all I'd want to look at. The basic idea is most woodworkers are men and it's believed they would appreciate to learn how to make a mortise while looking at what the nature has done already in terms of natural mortises. What has nature done with natural mortises? I have no idea what a natural mortis is, but it may be interesting. There would be "in-depth" tool reviews as well as many explicit pictures of tools. Obviously, a new table saw would "spread" all its accessories and great features on glossy paper. That could be god as some review only have a single picture and we'd want to seem more detail, more specifications. It's planned to have plenty of plans, projects and surprises. Necessary staples of the trade. We also try to define if like Sports Illustrated, it would be appropriate to get an annual issue featuring all the best tools presented under a different angle. Maybe, depends on what the new angle is. Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? It has to be equal or better than what is now available, it has to be competitively priced, and unless you GIVE me a free, no strings attached, no card to return, no bill to be sent issue, I probably won't give it much of a look. |
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Edwin Pawlowski wrote: What has nature done with natural mortises? I have no idea what a natural mortis is, but it may be interesting. Whoosh! :-) Ed, imagine that mortise is right in the middle of a beautiful piece of "flame crotch" wood. Now, put your mind in the gutter for a second... |
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Hehehehe, or he can look in his pants to find the natural tenon...
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I would love to see more women in woodworking, but not in an Easy Rider
format. A magazine that focused on woodworking for women would stand a much better chance of working. Most of the magazines out there rehash the S.O.S with little variation. A mag built around profiling peoples shops would be interesting. This is something like what Woodshop News does, but they talk more about the business than the shop layout and set up. Robo hippy |
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"robo hippy" wrote in message oups.com... I would love to see more women in woodworking, but not in an Easy Rider format. A magazine that focused on woodworking for women would stand a much better chance of working. Most of the magazines out there rehash the S.O.S with little variation. A mag built around profiling peoples shops would be interesting. This is something like what Woodshop News does, but they talk more about the business than the shop layout and set up. Robo hippy I always like woodshop news. Even though they were focusing on the business end of thing, you got some real stories. Some good ole human beings involved in their woodshop struggles, disasters and successes. That sort of thing is very interesting. Have a woodshop of the month. Give a good story and an indepth look at how that individual did it. Profile some of the projects they did. Give some kind of prize for being picked as wood shop of the month. Perhaps two catagories. One for Normites and one for Neanders. The advertisers would certainly like to participate in something like this. Also, how about some real life tool reviews. Ya know, like that guy over at www.woodshopdemos.com I love his stuff. He gives you a hands on review. Much better than most of the magazines do. It is an old guy playing around with tools in his home shop. It doesn't get much more real life than that. |
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Lee Michaels wrote: "robo hippy" wrote in message oups.com... I would love to see more women in woodworking, but not in an Easy Rider format. A magazine that focused on woodworking for women would stand a much better chance of working. Most of the magazines out there rehash the S.O.S with little variation. A mag built around profiling peoples shops would be interesting. This is something like what Woodshop News does, but they talk more about the business than the shop layout and set up. Robo hippy I always like woodshop news. Even though they were focusing on the business end of thing, you got some real stories. Some good ole human beings involved in their woodshop struggles, disasters and successes. That sort of thing is very interesting. Have a woodshop of the month. Give a good story and an indepth look at how that individual did it. Profile some of the projects they did. Give some kind of prize for being picked as wood shop of the month. Perhaps two catagories. One for Normites and one for Neanders. The advertisers would certainly like to participate in something like this. Also, how about some real life tool reviews. Ya know, like that guy over at www.woodshopdemos.com I love his stuff. He gives you a hands on review. Much better than most of the magazines do. It is an old guy playing around with tools in his home shop. It doesn't get much more real life than that. John Lucas and Beth and Gail and Joslyn and.... He does a better job of including women in woodworking than anyone else I know of, but, while they're all attractive, there's absolutely NO sleaze there. A good job, done by good people. |
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"Dhakala" wrote in message oups.com... Edwin Pawlowski wrote: What has nature done with natural mortises? I have no idea what a natural mortis is, but it may be interesting. Whoosh! :-) Ed, imagine that mortise is right in the middle of a beautiful piece of "flame crotch" wood. Now, put your mind in the gutter for a second... Damn. how did that get by me? My mind is usually so far in the gutter I need a ladder to get to the curb. |
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"Charlie Self" wrote Lee Michaels wrote: "robo hippy" wrote in message oups.com... I would love to see more women in woodworking, but not in an Easy Rider format. A magazine that focused on woodworking for women would stand a much better chance of working. Most of the magazines out there rehash the S.O.S with little variation. A mag built around profiling peoples shops would be interesting. This is something like what Woodshop News does, but they talk more about the business than the shop layout and set up. Robo hippy I always like woodshop news. Even though they were focusing on the business end of thing, you got some real stories. Some good ole human beings involved in their woodshop struggles, disasters and successes. That sort of thing is very interesting. Have a woodshop of the month. Give a good story and an indepth look at how that individual did it. Profile some of the projects they did. Give some kind of prize for being picked as wood shop of the month. Perhaps two catagories. One for Normites and one for Neanders. The advertisers would certainly like to participate in something like this. Also, how about some real life tool reviews. Ya know, like that guy over at www.woodshopdemos.com I love his stuff. He gives you a hands on review. Much better than most of the magazines do. It is an old guy playing around with tools in his home shop. It doesn't get much more real life than that. John Lucas and Beth and Gail and Joslyn and.... He does a better job of including women in woodworking than anyone else I know of, but, while they're all attractive, there's absolutely NO sleaze there. A good job, done by good people. You are absolutely right. And these women are very eager to do these projects. They want to learn and make beautiful things. And they will do what is required to do them too. Definitely a class act. No need for the sleaze. And again, they are showing the actual product being used in a home shop. Where else do we get this? |
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Maybe Hefner could be torn away from his nurses to give you some input?
I'll have to give it some thought, but right now I'm still rolling from the overindulgence of seafood and not quite ready to leave this COOL ocean air yet... but alas..my back-orders await me. 4 more days of debauchery...how will I survive? My first reaction to a magazine like that would be----Naaaaaaaaaaaaaaa. This crowd is a group of God fearing ex-competitive beer drinkers. The only tatoo *I* have is a burn mark from a hot-melt glue gun. The other point would be that, as any good finisher knows, silicone screws up your finish with fish eyes....and, man, those dames from Easy Rider are nothing but silicon. It won't work. Too many incompatabilities. |
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"Robatoy" wrote My first reaction to a magazine like that would be----Naaaaaaaaaaaaaaa. This crowd is a group of God fearing ex-competitive beer drinkers. The only tatoo *I* have is a burn mark from a hot-melt glue gun. Sorry, that doesn't begin to qualify as a biker tattoo. LOL The other point would be that, as any good finisher knows, silicone screws up your finish with fish eyes....and, man, those dames from Easy Rider are nothing but silicon. It won't work. Too many incompatabilities. Not to mention that these top heavy beauties traditionally wear high heels during photo shoots. Talk about an unsafe situation with power tools. |
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#32
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wrote in message ups.com... wrote: I didn't really know what to think and was willing to start testing the waters for him as he doesn't know much about ww - he's got the money and he's looking to make more like every business man on this planet. So, I don't give too much of a damn about the way he will "accept" my conclusions. So let me get this straight. You're proposing a new woodworking magazine run by someone who "doesn't know much about woodworking", but is doing it simply as a means to make money by doing things such as tool review articles with the names of advertisers painted on bimbos. And offering plans for making sex toys. Meanwhile, the guy who took the contract to do the "market research" obviously doesn't know much about market research, but is doing it simply as a means to make money by doing something equally as upstanding. Sounds like you two are a match made in heaven. Exactly. It what happens when too much money meets not enough brains. The offspring ain't healthy. |
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wrote in message ups.com... For instance, a router test would be done but each router would be presented by babes with the tool brand name painted on their naked body. Things like that... Let the lawsuits begin! Do you really think that any serious woodworking tool manufacturer would want their trademark to be associated with a naked bimbo in a porn/tool magazine?? Do you think that any tool manufacturers would pay for advertizing in such a magazine or provide you with evaluation equipment? Contributing writers to provide you with on-topic content who want to be published in a porn magazine? Sounds really juvenile to me. If I want to look at porn, I'll look at porn. I'm still looking for a woodworking magazine with *woodworking* content that's worth the subscription price. Do you know anything about marketing? |
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Sounds like just the source for a nice, serious, authoritative tool
review! Renata On 26 Jul 2005 17:43:45 -0700, wrote: -snip- For instance, a router test would be done but each router would be presented by babes with the tool brand name painted on their naked body. Things like that... Question yet to define, do they go for soft porn only (showing boobs and butts) or they go full blast with very explicit pictures (hairy mortises!). Someone's has to draw a line somewhere. I believe soft porn would be enough and babes will be easier to find and the magazine easier to sell... Wives would maybe tolerate it more if it's soft porn... -snip- Cyberben |
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wrote in message oups.com... Anyway, my question to you guys is would you wish a warm welcome to this new magazine? Would you be more prone to stay in your workshop longer if such magazine existed? Cyberben This kind of thing would work best as a DVD. Think of the one with the babes firing various machine guns, whilst said armament imparts reactionary forces on various bimbo assets. I can envision babes in minimal attire hunched over a smoothing plane, really getting into the "swing" of it. -- ******** Bill Pounds http://www.billpounds.com |
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In article ,
Renata wrote: Sounds like just the source for a nice, serious, authoritative tool review! You're a BAAAD girl Renata. -- Owen Lowe The Fly-by-Night Copper Company __________ "I pledge allegiance to the flag of the Corporate States of America and to the Republicans for which it stands, one nation, under debt, easily divisible, with liberty and justice for oil." - Wiley Miller, Non Sequitur, 1/24/05 |
#39
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While I agree that your a BAAAADD girl Renata I just happen to love BAAADD
girls 8}} Larry "Renata" wrote in message ... Sounds like just the source for a nice, serious, authoritative tool review! Renata |
#40
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Mortimer Schnerd, RN wrote:
I'm hardly a prude but I can't see this selling at Woodcraft or the Borg. It sounds pretty sleazy to me. I personally wouldn't buy it but I get to see all the butts I can stand at work. Admittedly, most of them are in the 70-90 year range... That is a visual I did not need! Glen |
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