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Wood Magazine "Market Test"
I just got an offer in the mail today from Wood Magazine. It says I will
get 2 years free if I subscribe to their magazine for 1 year. Well, this sounds great until I read, in the fine print, that the 3 years total consists of 21 issues. OK...since when does 36 months worth of subscription equal 21 issues in a monthly published magazine?! I guess the "market test" is to determine how many idiots exist in their subscriber base. Even if I misread the ad and the 21 magazines are the "free" part, it should still be 24 issues for the "free" 2 years. So they are trying to screw us out of at least 3 if I read the ad wrong, but more probably 15 issues with this steaming pile of BS offer. I was thinking of getting a subscription to "Wood" before I got this offer. Now that I think about it, Fine Woodworking, Shop Notes, Woodsmith are plenty. I can at least trust them to not try to take advantage of me with slick worded ad copy. Anybody know anything about why the mag. would try to do this? Did they hire the Clinton's? -- Michael Burton Llano, TX mhburton at moment dot net |
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