Leon wrote:
"Michael Burton" mhburtonatmomentdotnet wrote in message
.85...
I just got an offer in the mail today from Wood Magazine. It says
I will get 2 years free if I subscribe to their magazine for 1
year. Well, this sounds great until I read, in the fine print, that
the 3 years total consists of 21 issues. OK...since when does 36
months worth of subscription
equal 21 issues in a monthly published magazine?!
I guess the "market test" is to determine how many idiots exist
in their subscriber base. Even if I misread the ad and the 21
magazines are the "free" part, it should still be 24 issues for the
"free" 2 years. So they are trying to screw us out of at least 3 if
I read the ad wrong, but more probably 15 issues with this steaming
pile of BS offer. I was thinking of getting a subscription to
"Wood" before I got this offer. Now that I think about it, Fine
Woodworking, Shop Notes, Woodsmith are plenty. I can at least trust
them to not try to take advantage of me with slick worded ad copy.
Anybody know anything about why the mag. would try to do this? Did
they hire the Clinton's?

What the big deal?????
You do realize that Woodsmith and ShopNotes are published less often
that Wood magazine don't you. A 3 year subscription to ShopNotes
and Woodsmith are only 18 issues and you get no years free. I guess
the test market found an idiot.

This offer is part of a "market test" and when it was mailed several other
offers were mailed at the same time. The original poster has pointed out a
poorly worded section of the offer that may have spoiled the test results
and the publishers may never know why the response was so poor. Tests like
this are pretty expensive and forwarding the original post to the
publishers might be very helpful to them.

Josie