In the same vein as the branded/own brand/generic discussion going on
elsewhere, I have the following to ask....

What is the difference (in production terms) between Freshly squeezed
orange juice, Fresh Orange juice (such as tropicana), Orange jiuce
made from concentrate, and any other form of juice. I'm only talking
here about the 100% OJs - not the plastic e-number stuffed 'Sunny
Delight' style products.

I spent a few minutes yesterday trying to determine the difference
from the usual calorific/fat/energy/vitamin per 100ml content info on
some of the cartons, but got pretty much nowhere. Is there an *easy*
way to tell from the packaging which type of product I might be
buying? And before you all respond with the 'learn to read' messages,
I'm talking here about the marketing language that may be used to
disguise one product as another....and the relative 'goodness factor'
that might be missing in certain of these brands.

Hope it's not *too* OT for the group....

Tim

On Sun, 09 May 2004 17:16:46 +0100, Tim Nicholson
wrote:

In the same vein as the branded/own brand/generic discussion going on
elsewhere, I have the following to ask....

What is the difference (in production terms) between Freshly squeezed
orange juice, Fresh Orange juice (such as tropicana), Orange jiuce
made from concentrate, and any other form of juice. I'm only talking
here about the 100% OJs - not the plastic e-number stuffed 'Sunny
Delight' style products.

I spent a few minutes yesterday trying to determine the difference
from the usual calorific/fat/energy/vitamin per 100ml content info on
some of the cartons, but got pretty much nowhere. Is there an *easy*
way to tell from the packaging which type of product I might be
buying? And before you all respond with the 'learn to read' messages,
I'm talking here about the marketing language that may be used to
disguise one product as another....and the relative 'goodness factor'
that might be missing in certain of these brands.

Hope it's not *too* OT for the group....

Tim

Try tasting them - the difference will be immediately obvious,

IIRC, they have to say if the juice is made from or has a proportion
from concentrate.

At the other end, if it says "freshly squeezed", as long as there is
no concentrate content then it is just that.

Another clue is how long the "best before" is. For the freshly
squeezed it is normally the next day latest.




..andy

To email, substitute .nospam with .gl

"Tim Nicholson" wrote in message
...
In the same vein as the branded/own brand/generic discussion going on
elsewhere, I have the following to ask....

What is the difference (in production terms) between Freshly squeezed
orange juice, Fresh Orange juice (such as tropicana), Orange jiuce
made from concentrate, and any other form of juice. I'm only talking
here about the 100% OJs - not the plastic e-number stuffed 'Sunny
Delight' style products.

I spent a few minutes yesterday trying to determine the difference
from the usual calorific/fat/energy/vitamin per 100ml content info on
some of the cartons, but got pretty much nowhere. Is there an *easy*
way to tell from the packaging which type of product I might be
buying? And before you all respond with the 'learn to read' messages,
I'm talking here about the marketing language that may be used to
disguise one product as another....and the relative 'goodness factor'
that might be missing in certain of these brands.

Hope it's not *too* OT for the group....

I suggest you consult The Food Commission on http://www.foodcomm.org.uk/,
their magazine, The Food Magazine, is an eye opener.

Mary, no interest except as a subscriber.

Tim