"Tim Nicholson" wrote in message
...
In the same vein as the branded/own brand/generic discussion going on
elsewhere, I have the following to ask....

What is the difference (in production terms) between Freshly squeezed
orange juice, Fresh Orange juice (such as tropicana), Orange jiuce
made from concentrate, and any other form of juice. I'm only talking
here about the 100% OJs - not the plastic e-number stuffed 'Sunny
Delight' style products.

I spent a few minutes yesterday trying to determine the difference
from the usual calorific/fat/energy/vitamin per 100ml content info on
some of the cartons, but got pretty much nowhere. Is there an *easy*
way to tell from the packaging which type of product I might be
buying? And before you all respond with the 'learn to read' messages,
I'm talking here about the marketing language that may be used to
disguise one product as another....and the relative 'goodness factor'
that might be missing in certain of these brands.

Hope it's not *too* OT for the group....

I suggest you consult The Food Commission on http://www.foodcomm.org.uk/,
their magazine, The Food Magazine, is an eye opener.

Mary, no interest except as a subscriber.

Tim