Fashion today is all pervasive and try as you might you cannot avoid
it. Whether you live in the United States or Switzerland or Timbuktu,
fashion will find you in some way or the other and have a say in your
life.



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Even of you choose not to follow it you will see it all around you
oozing from your television sets (I am sure you know that there are
channels dedicated to only fashion!), your office colleagues, at a
party; practically every place you can think of there are people
sporting the latest fashions.

The epitome of a fashion statement is the Banana Republic range of
clothing from Gap. It satisfies our need to look nice and be
attractive for other people. Some people will go all the way and spend
a fortune trying to look nattier than the next door neighbour.

To suit various style statements that different people want to make
about themselves companies today launch sub brands or different types
of clothing under different brand names. One brand for a particular
style! While Old Navy (also from Gap) may be all about casual clothing
and comfort, Banana Republic provides the stylishness that some
consumers may be searching for. So they resort to different brands for
different styles, price range and purpose.

If you are looking to pick up something to make a high fashion
statement then Banana Republic is the brand for you. It has an
optimistic, modern look. It is range of clothing which will lure even
those men who like to claim that they do not care about looks. Fight
as they might men will need to admit today that even a schmuck looks
better in a tuxedo and a gentleman can spoil his own image by making
an appearance in torn, dirty jeans.

Most women also like the wide range offered by Banana Republic. It
gives a business look and a nice club-look. It gives a nice elegant
look and though the prices may seem higher the price-value equation
works out very fine. One only has to remember the t-shirt one
purchased a few weeks back at bargain prices only to find that it
faded in a single wash.

If you want to look good and be seen in the latest a la mode dresses,
then my dear friend you will need to spend lavishly to obtain that
look. There are no free lunches in life.