In article , "Doug Kanter" wrote:
"Doug Miller" wrote in message
m...
In article , "Doug Kanter"
wrote:
But, all along, you've been arguing
that the situation stinks. So, back to my question: Would it be better if
you saw signage in the store announcing the size decrease? Or, temporary
packaging with a large banner announcing the change?
That's silly. Why would that be better?
Because you're complaining about package size as if it were hidden from you
somehow. Something sneaky.
It *is* sneaky to repackage your product in a carton that's *nearly* the same
size but twelve percent smaller, and sell it at the same price.
The only to make it clear is to (ready?) make it
clear. I suggested two ways of doing so, both of which you consider silly.
They *are* silly.
By doing so, you're saying that you consider it unethical to shrink a
package. The only way for them to deal with increasing costs is to raise
their prices, as far as you're concerned.
I didn't say that.
But: I explained to you that customers have certain perceptions - certain
price levels beyond which they simply will not buy a product. Manufacturers
know what these perceptions are, based on research and product movement
data. I asked you where YOUR limit was for a half gallon of ice cream. You
refused to respond sensibly.
I declined to respond, because the question is silly and irrelevant.
--
Regards,
Doug Miller (alphageek at milmac dot com)
It's time to throw all their damned tea in the harbor again.
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