In message ,
Rod wrote:
Missed a couple of minutes of tonight's Gloucester lawyers prog. So I went
to the GD website and was astonished to see even the supplier of
"Tolietries (small bathroom)" (sic) credited. This suggests that the people
who appear can scrounge all sorts of stuff 'for the publicity'.
No big surprise but it set me wondering. Assuming that they get some sort
of appearance/co-operation fee from GD - how much can you make, all in, by
being filmed?
Dunno, but when my sis and bro' in law contacted Property Ladder, there
was no fee from the programme makers involved; though they did promise a
bottle and a copy of the programme on tape. I suspect that with the
proliferation of this sort of programme most suppliers wouldn't do
anything too special. If I had the chance of working on a building while
being filmed, I wouldn't offer any special deals because if you get on
camera at all, it's for two or three seconds, they usually say something
like "and the bill for the electrics is twice as high as expected" and
even if your logo is emblazoned across all available area of your shirt,
it's rarely seen for long enough or clear enough to make an impact.
Mentions on the website are ok, but I can't see it's going to make much
of an advertising impact unless you are perhaps a national supplier of
some hard-to-get niche product, in which case you can charge what you
like anyway because people are willing to pay.
Note adapted subject line: have you any idea how many "Grand Designs"
threads Google has archived over the years?
Hwyl!
M.
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