My supply of C and D alkaline batteries for various low use household
devices is about gone and needs to be replenished.

It's been a while since I've bought alkalines and I notice that battery
makers now offer several flavors of "premium" alkaline batteries at
increased cost with names thought up by the marketing guys- super,
premium, max, industrial, performance plus, etc.

Many of the standard alkalines now advertise a 10 year shelf life which
is a good feature for me as most of the devices like flashlights, etc.,
live largely unused and untended in desk drawers, tool boxes, glove
compartments, etc. Sometimes the batteries go dead- or leak and ruin the
device because I neglected to check it periodically.

I'm wondering if it's worth paying more for the "premium" alkalines or
just go with the lower priced standard alkalines?

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Just because its a bad idea doesnt mean it wont be a good time!