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[email protected] gfretwell@aol.com is offline
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On Thu, 24 Sep 2015 16:40:57 -0500, Muggles wrote:

On 9/24/2015 2:42 PM, Don Y wrote:
On 9/24/2015 9:53 AM, Muggles wrote:

A funny thing happened when I was in surgery waiting to be given the
anesthesia. The Dr's in the room needed the table lowered, and none of
them could figure out how to do it. Finally, one of the nurses in the
room walked over, hit a knob, and adjusted it in less than 3 seconds. I
had to laugh to myself (and out loud) that these highly educated Dr's
couldn't adjust a surgery table.


I had a lover who was a nurse. She would rant endlessly about how
bad/inept the doctors were! Mistaken orders, Rx errors, etc.
And, this is what you would EXPECT them to GET RIGHT!

When looking at new cars, I was annoyed at how many questions that
I asked stuff under the hood were met with blank stares.
Cripes, this is YOUR PRODUCT! Don't you KNOW IT?? What do you do
all day when there are more salespeople than customers? Play
Solitaire?? Aren't you interested in your product enough to
quiz one of the techs in the service department about those
things that you're ignorant of?

frown

As a customer, I could care less about how many silly awards your
car company has won. There are all sorts of awards essentially designed
so EVERYONE wins something! Tell me something specific about *this*
vehicle. Something in which *I* have expressed an interest...


Sounds reasonable to me! I've come across salesman who could sell, but
it wasn't because they really knew anything about their product.


As we discussed before, my wife has a lot of sales experience. She
says people only have two things that make them buy, love or fear.
You either make them love your product or make them afraid not to buy
it.
If you watch the TV ads you see both concepts in action, usually
trying to tap into both emotions.