On Fri, 18 Sep 2015 11:58:13 -0400, Jack wrote:

On 9/17/2015 9:36 PM, krw wrote:
On Thu, 17 Sep 2015 11:15:04 -0400, Jack wrote:

I call this the Coors effect, and I think for this group, you could call
it the Festool effect.

From someone who's never used the product?

Nope. From someone that understands marketing.

Are you saying that you are a Festool user?

No. I'm saying that some products are marketed as high priced products.

No, stuff sells for what it's worth. It really is that simple. If
you don't believe that, you need to go back to Economics 101.

Some, particularly hobbyists, don't mind paying $650 for a shop vac,
and in fact, many insist on having the most expensive product made.
Festool, imo, is aiming directly at that market, and the fact Festool
doesn't allow their stuff to be discounted by the retailer fits that
model.

Your opinion is wrong, of course. I may have a few Festools but it's
not because they're expensive. Most users are *not* hobbyists.
Clearly if they were meant for hobbyists there wouldn't be the big
emphasis on the Systainer system. They're just another case to me,
and not as good as a good blow-mold case at that.

It's not that their stuff isn't good, it certainly _should_ be, but,
again, imo, the difference between a quality saw, vacuum, drill and the
price Festool charges is insane. Tradesmen generally don't buy festool
stuff either, not because it's not quality, but because it costs too
much, and they can get more bang for the buck with good quality stuff
that costs considerably less, particularly if they are not the only guy
using the tools.

Since you've never used Festools, your opinion isn't worth more than
the hot air it is. The fact is that you're wrong.