Wasteful Packaging
Nova wrote:
Stuart wrote:
They might have figured out that anybody who buys the kit is likely
to buy additional bits later and thus it's profitable to sell the
bits for more. Who is going to toss the jig just because they lost or
broke the bit?
Bit like the inkjet printer scenario. You buy the cartridges, the printer
comes free :-)
I think that gimmick came into being back in February 1900 when Kodak
introduced the Brownie camera.
Or when Gillette marketed their first safety razor.
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