"LRod" wrote in message
I don't believe there's ever been a program anywhere on any channel
(infomercials don't count) that's aired more than 1:5 commercial to
content. That's 20%.
It's actuallly closer to 30% today ... from answers.com:
quote
Advertisements take airtime away from programs. In the 1960s a typical
hour-long American show would run for 51 minutes excluding advertisements.
Today, a similar program would only be 42 minutes long; a typical 30-minute
block of time includes 22 minutes of programming with 6 minutes of national
advertising and 2 minutes of local (although some half-hour blocks may have
as much as 12 minutes of advertisements).
In other words, over the course of 10 hours, American viewers will see
approximately 3 hours of advertisements, twice what they would have seen in
the sixties. Furthermore, if that sixties show is rerun today it may be cut
by 9 minutes to make room for the extra advertisements. (Some modern
showings of Star Trek, for example)
Back in the 1950s and 1960s, the average length of a television
advertisement was one minute. As the years passed, the average length shrank
to 30 seconds (and often 10 seconds, depending on the television station's
purchase of ad time). However, today a majority of advertisements run in
15-second increments (often known as "hooks").
/quote
When you feel like you're being screwed, you probably are ...
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Last update: 2/20/07