Robin Lee wrote:

"Mark & Juanita" wrote in message
...

Got the mail today. I got not one, not two, but three Amazon tools and
hardware catalogs.

[snip]
Mark -

Believe it or not - it makes sense to do from a revenue standpoint. Mutliple
mailings - even if it's the same piece, increases response rates, response
frequency, and total net revenue.

It is, however, a wasteful practice that rewards the practicioner... (we try
to avoid it here).

Cheers -

Rob


And I get all kinda gloomy and stuff if I don't get my two or three
Harbor Frights every week.
whine,
jo4hn