On 07/07/2020 14:45, Dave Plowman (News) wrote:
In article ,
Harry Bloomfield wrote:
brought next idea :
(Gift card from Plusnet for signing up.)

Gift cards now? They used to reimburse the sign - up tempter straight
to the back to your bank account.

Never quite understood the idea of gift cards. Which you rather obviously
pay for. Why not just reduce the headline price?

They are never for the benefit of the customer. It's up-front cash flow
for a company.

Unless it is a gift at way less than you could buy it for.


For a company returning something of value it's better to buy a £75 gift
card for £50 and give that to a customer with a headline reward of £75.
Often these gift cards are for shops that charge over the top prices in
the first place so the £75 is only really worth £50, or less.

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