Dave Plowman (News) wrote:
In article ,
whisky-dave wrote:
because the pound had fallen inv alue following the Brexit result. The
imported content of many of their products cost more.


What imported content ?

http://www.dailymail.co.uk/femail/fo...hed-there.html

Marmite, which was invented by a German scientist called Justus von
Liebig in the late 19th century, has been produced in Burton since 1902.
The town€˜s beer heritage is important: the basic ingredient of the
spread is yeast sludge, a waste product left over from brewing beer, and
there were once 30 breweries in the surrounding area. Now, the raw
materials come from across the UK.

Are you absolutely certain all the raw materials in a jar of Marmite come
from the UK? And are you including any packaging and transport costs? And
the overheads of the company which make it?

If the only thing which influenced the retail price was the cost of the
yeast, it would likely sell for tuppence a jar.


What was the reason they stated ?

see above

Everything was from the UK including the water.

https://www.theguardian.com/business...ce-supermarket

However, after both companies€˜ share prices fell on Thursday and
Unilever was criticised for blaming the attempt to increase prices on
the fall in the value of the pound, a deal was reached late in the
afternoon.

Some are eaily fooled into beliving anything aren't they.

You apparently are.


Not nearly as much as you. Marmite is priced as a brand, the equivalent
unbranded product, which is exactly the same in content and packaging is
half the price and that price has not been increased. Most branded
consumer goods of this type are priced as to what the market will bear,
Lidl frosted cornflakes are less than half the price of the branded
Kellogs product and have not increased significantly in price. Lidl IIRC
is family ownwd. Unilever is being chased by the hedge funds with a view
to asset stripping the company before destroying it. Unilever is busy
selling off any brands which are less profitable to drive up the share
price and keep the asset strippers at bay. Unilevers days appear to be
numbered as the shareholders will sell once the price is right, only
family owned companies are safe from this type of event, even then as in
the case of Littlewoods it happens.