On 01/29/2015 08:49 AM, Moe DeLoughan wrote:
On 1/22/2015 1:52 PM, Roy wrote:


If Windows 10 is to be given out FREE, then we should be able to go
to a computer outlet such as Staples or The Source and get a FREE
disk with the software and no questions asked.

When it's being given away for free, the recipients can take it or leave
it.

There has to be a
catch somewhere.

Google doesn't charge for Android, and it's the main OS in the mobile
market. Apple doesn't charge for updates to their OS, and it's the
second-biggest OS in the mobile market. Windows still dominates in the
office environment - for now. Thing is, the younger folk use their
mobile devices and thus are more prone to choose an OS that they're
familiar with. Once they get into positions of power, they will very
likely not choose Windows. Thus, Microsoft has to expand their user base
to include mobile users. Their first incredibly clumsy misstep in that
direction was Windows 8. They alienated their long term desktop/laptop
users and corporate clients stayed away in droves. They learned their
lesson, and Windows 10 is supposedly going to be a more nuanced second
attempt to familiarize the users of both mobile and desktop/laptop
devices with one OS that will be usable (with minor changes) on both
types of hardware. So they think they have a better product, well, now
the second challenge is getting the critical mass of adopters to it.
Since they're playing the long game, the smarter approach is to give it
away (at first) in hopes of reaching that critical user mass.
Microsoft's future may be at stake.




Well stated