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Charlie Self
 
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Default Ticked at Rocklear

Bob Brogan writes:

"Doug Miller" wrote in message
gy.com...
Just because it's in the catalog does not mean it's gonna be in the

store.
It's very common for catalogs to have a much wider selection than the

retail
stores. Do you expect to go into a Sears store and find everything that's

in
their catalog? Sheesh.


I could certainly better inclined to agree if Rockler were a *general*
hardware store, but this is a *speciality* store. the catalog is not
that large, so to think that what's in the catalog should be in the
store would not seem to be unreasonable.


Unless it's a corporate store, there's no way on earth company management can
force them to carry any particular item. I don't know if this particular store
was a franchise operation or not, but IIRC, both Rockler and Woodcraft are
fairly heavily into franchising. Corporate loses a certain amount of control
when someone else actually owns the store it is supplying.

Some guy who owns a franchise might well believe that a hinge that sells 1000
units a year is a better SKU than is a light that sells 50. Or a book that
sells 50 copies is a better bet than those 50 lights, because the book's gross
profit to the store is 12 bucks and the light's is 3.

Having a full load of stock in the store may not be unreasonable, but for some
owners it may well be unaffordable. If it's unaffordable, carrying all the
extra items becomes unreasonable because it puts them on the edge of
bankruptcy.

No store is obligated to carry the same stock all the time, regardless what
many of us might wish.

Charlie Self
"It is not strange... to mistake change for progress." Millard Fillmore