"John MacLeod" wrote in message
...
On Jan 4, 1:21 pm, djc wrote:
On 04/01/11 02:24, John MacLeod wrote:



On Jan 2, 2:30 pm, Mike Clarke wrote:
On 01/01/2011 22:33, John MacLeod wrote:

A company that refers to the "Isle of White" on their website isn't
really one I would trust very far. Even if they did buy Asko of
Sweden within the past year.

However, not to have material properly proof-read their public website
shows a sloppy attitude and, in this instance, reveals crass ignorance
of geography. If they employ crassly-ignorant people in one
department, they're likely to do the same in other departments. If
none of their UK staff have even read the website, then it doesn't say
much for them. Nor does it say much for them if they have read it!
Would they ever have the competence to get a repair person to the
correct address?

Slovenia is a little bit further than from the Isle of Wight than my
own address in the North of Scotland, but it's only the difference
between 700 miles and 1000 miles, so if I can get it right, then they
should be able to. If they're selling into the UK market they should
get it right.

I doubt it was the Slovenes who created the website, more likely a UK
based
agency. So while a sloppy website might say something about the quality of
staff in their UK sales and marketing office it doesn't have much to do
with the quality of the manufactured goods.

* It says something about the quality of the agency they employed to
create the website

* In fact, the whole website is a masterpiece of non-communication

* It says something about the quality of staff they employ in England
that they wouldn't even check the website, or, if they did check it
and didn't notice that whopper, then they must be a bunch of plonkers.

Yes, perfectly good equipment can be let down by poor-quality
representation in an overseas market, but it's usually the local
representatives you have to deal with when even the best machine
breaks down.

John



I recall we once had someone on a TV show who referred to "East Angular"

I certainly take your point but feel that you have touched on a general
sloppiness caused by tasks being contracted to people who lack the expertise
to do the job properly. Firms have a "core" business of (say) manufacturing
and they get drawn into outsourcing sales, marketing, servicing, etc.
I has happened for ages - even cars are bought in bulk to a spec by UK based
concessionaires who head the sales and distribution (some better than
others). It puts a lot of 'distance' between the maker and the eventual end
user as the manufacturer is only interested in the number of shipping
containers it has to export.