Never eat Asda "own brand"...

Low calorie - we made it smaller.
Chocolate pudding - diamond core dust is more edible.
Bread - congratulations you got the bag of salt.
Diet hot chocolate - brilliant, you'll never want to eat again.
Ham - mechanically recovered, from the ceiling of the chainsaw
massacre.
Extra Special - more sugar than Tait-n-Lyle's inventory.
Toilet Paper - forget diamond dust, this stuff is worse. Better than
chocolate pudding though.

Sunday, the day when you probably want 24/7 opening - they shut at
4pm.

Only good thing is the branded stuff is cheap if you time things
right.

Overall the simple question is why is the most profitable UK business
a Supermarket or "Warehouse". I guess the same reason banks are paying
0% and charging 6-33%. Some farmers do ok, many are stuck between the
poor house & self-sufficiency if you are a rabbit. I guess the old
adage, don't buy the crap product they sells like hot cakes, buy those
selling it.