"William Sommerwerck" wrote in message
...
Considering some of the cases that William S cited in a
thread last year, that had been successfully prosecuted
as being misleading in the US, I am surprised that someone
has not picked up on it over there...

This is one of those cases in which the people most-likely to object to
the
advertising are those aware of the ad's meaning, who therefore don't see
it
as a misrepresentation.

Sets that generate the image directly using LEDs or OLEDs are not
perceived
as having fundamental advantages *, so even if the display is incorrectly
called "LED", rather than "LED backlight", it is not seen as misleading.

Does that make any sense?

I'm not sure that it does, to be honest. I'm aware of the ad's meaning, and
it was exactly that which made me see it as a misrepresentation.


PS: Samsung's Website calls it an "LED TV" -- as distinct from "LCD TV" --
which is at least confusing.

No. More than that. It is patently *not* an LED TV. It is an LCD TV. Nothing
more, nothing less. I don't find that confusing - it is at the very least
misleading.



PPS: I've seen it in Fry's, and was not particularly impressed.

I haven't seen one yet, but hope to this coming weekend ...

Arfa