"Meat Plow" wrote in message
...
On Tue, 12 May 2009 17:12:38 +0100, "Arfa Daily"
wrote:


"Meat Plow" wrote in message
...
On Mon, 11 May 2009 12:12:08 +0100, "Arfa Daily"
wrote:

Just had one of those weekly e-ads from a local department store that we
use
sometimes, trumpeting the latest "Ultraslim LED TV" from Samsung.

Ha! I thought. I haven't heard anything about this. Is it OLED ? At
sizes
up
to over 50", that didn't seem likely, so I followed the links to see
what
it
was all about.

Seems that these sets still actually have an LCD display panel, but the
*backlighting* is LED ...

OK, so I can see that there are advantages size-wise - these things
are
only 32mm thick - and also power consumption savings, as we all know
that
flourescent tube backlighting is very inefficient, but is it right to
actually call these "LED TVs" ? Seems like a bit of a deliberately
misleading use of the terminology to me - or is it maybe just me being a
picky grumpy old sod ? d:~)

Arfa



Seeing most people don't know a liquid crystal from a light emitting
diode I'd say the ad is pretty low on the deception meter.

Perhaps, but I think that the current generation might just be rather more
savvy about this sort of thing than you give them credit for ...

Arfa


Maybe across the pond they are but I see no evidence of that here

I've seen the commercial and questioned myself as to how the hell
someone came up with a pure LED screen that could reproduce millions
of colors precisely. But then I thought of Sony's Organic Display and
thought maybe it was a take on that.

I guess now that I think of it and knowing of the Sony OLED, Sammy
calling it an LED TV does seem a bit more deceptive to me at least.

Yes indeedy. I think there was maybe a degree of misunderstanding when I
suggested that people might be a bit more savvy about this terminology. I
don't for one minute think that Joe Average Punter, would have the slightest
understanding of the actual differences in the technology, but I think that
most would know that the TV sets that you buy now are either "LCD" or
"Plasma". I am pretty sure that most will also have heard of - and many will
have had experience of - LED lighting, not the least because all the kids
fit (what used to be illegal) blue LEDs in their car lights now, and all
have seen LED Christmas lights. So I think that they might well think that a
"LED TV" was actually something different from the current norm. Add to that
a bit of sharp salesman point-of-sale hype, and I think that the whole thing
is, as was my original point long, long ago, more than a little misleading.
Considering some of the cases that William S cited in a thread last year,
that had been successfully prosecuted as being misleading in the U.S., I am
surprised that someone has not picked up on it over there ...

Arfa