In article ,
Whiskers wrote:
On 2008-10-16, Dave Plowman (News) wrote:
In article ,
DAB sounds worse than FM dab.is@dead wrote:
But they launched an incredibly inefficient system, and its
inefficiency also makes it extremely expensive to transmit, which is
something that is still plaguing the system today, because Channel 4
wouldn't have had to drop out if the transmission costs had been
lower, and the national stations that closed down earlier this year
were all due to the sky high transmission costs.

The usual rubbish. Stations close - or fail to open - because they
can't generate the income to cover their operating costs, wherever
these arise from. Of course it's expensive to transmit. It's called
market forces. Otherwise you just have a free for all.

The stations that have so far failed have been broadcasting stuff that
doesn't attract enough of an audience to generate the sort of
advertising revenue needed to keep the thing solvent. Nothing to do
with technology.

Yup. There are already more than can make a reasonable income from the
advertising pot that exists. So a new one has either to expand that pot or
pinch from others.

Channel 4 are struggling to keep going on their one TV channel; that's
why they can't afford to splurge on new radio stations.

I think they also found out - rather late - the costs of trying to
provide the sort of speech based progs they promised.

--
*I wonder how much deeper the ocean would be without sponges*

Dave Plowman London SW
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