On Sat, 20 Sep 2008 00:06:43 +0100, wrote:

No, "Freesat From Sky" was launched before "Freesat", so it could be
argued the BBC/ITV pinched the name from Sky.

Freesat had already been trademarked by the BBC. That's why 'freesat
from sky' always includes the 'from sky' bit.

And Sky didn't want to buy the "Freesat" trademark when the BBC offered it
to them. I guess that is sensible as it keeps their brand name "Sky" in
the market place and makes it easier to distinguish between the (now) two
"freesat" services. Hum, that must be a mistake, marketing normally want
to confuse the consumer...

--
Cheers
Dave.