Michael Kennedy wrote:

I can't udnerstand why xerox wouldn't want that though. So many brands
struggle to achieve a name like that. For instance in the south east US
people here say I want a coke. Not a soda, and it builds brand loyalty.
Xerox's stragegy seems somewhat counter intuitive.


Think about it. Someone hands you an unreadable copy of a document,
and the other person replies, "Don't blame me! Blame the Xerox machine!"


--
Service to my country? Been there, Done that, and I've got my DD214 to
prove it.
Member of DAV #85.

Michael A. Terrell
Central Florida