"Jim Redelfs" wrote in message
...
In article ,
"JoeSpareBedroom" wrote:

In this specific example, which entity would be helped by an
ad campaign encouraging carpooling?

The advertising agency that creates the campaign and the media entities
that
disseminate it. It's pretty simple, really.
--

JR


That's silly. I'm talking about the "annuity" effect, like that received by
construction companies which magically get contracts to repair a county's
highways forever.