Kenmore IS the Sears BRAND even though it is manufactured by someone else.



If you like Kenmore, that's great. To call Kenmore a brand however, is (at
worst) a bald-faced lie, and at best very misleading. To say that Kenmore
is a brand of appliances is like saying that "Geo" was a brand of
automobiles. If I tore off all the Ford emblems and stuck a "Mikey" sticker
on my car, would that mean that my car was Mikey brand??? Heck no. That's
why it's ridiculous to state that Kenmore is a brand of appliances. For
about the thousandth time, there is no company called "Kenmore" that
manufactures appliances. Never was, probably never will be. -Dave