Mike Perkins wrote:
On 24/02/2018 15:12, John Robertson wrote:

Try some Hazet tools some time as an example of 1st world quality. Be
sure you get them from a factory authorized distributor or you are
likely to just buy counterfeit.

https://www.hazet.de/produktkatalog/...hp?language=en

There is a reason why some brands of tools cost more than others...

Extra cost of marketing??

Ever seen ads for Hazet, PB, or Proto? Those guys don't advertise
much, because they don't really need to.

The people who put money into marketing are the mid-grade outfits like
Snap-On and Mac, who make respectable but not marvelous tools and
make up for that in advertising.

Lots of profits for brand owners?

Maybe, but I suspect there's a lot more money selling millions of crappy
tools than hundreds of really nice ones. Harbor Freight is making money
hand over fist, and so are their suppliers. There's not a lot of money
in selling $100 Swiss pattern files, because there are only a limited number
of people who are going to buy them. Vaillorbe makes great tools, and they
might have high margins too, but they aren't making huge profits.
--scott
--
"C'est un Nagra. C'est suisse, et tres, tres precis."