JoeSpareBedroom wrote:
You are the CEO at Breyers. You're about to shrink your ice cream
containers. How would YOU notify customers?

Nobody else is involved. Just you. Whatever idea you have for
notifying customers, your employees will make it happen. Describe
your idea(s).

"New Family Size!" (to reflect the size of new families)

"Economy Size!"

"More miles to the gallon!"

"Healthy pack!"

"Doctor approved!"

"Fewer calories!"

"Less filling, more taste!"

There's really no limit...



Those ideas are as ****ty as the so-called "deception" which some are
complaining about in this discussion.

You didn't ask for "non-****ty" ideas. And I think you're wrong. All of them
have worked.

Is there anything else I can help you with?